Kickstarter Campaign
Shown below are graphics created for the kickstarter campaign of the product.
Simple white line graphics printed on the outside of a custom cardboard box, combined with a radial geometric pattern & messaging on the inner panel, was the final direction landed upon for the packaging design shipped out to kickstarter backers worldwide.
The below pamphlet was then designed to enhance the unboxing experience and relay more information about using the cushion once backers received their product.
Creative Direction
Once the product & packaging was finalized, I was able to contribute to the creative direction for the product photography and social media graphics. This was a crucial project element, and being present on set was a great learning experience to be a part of.
After all photography was shot, I was tasked with putting together a fully responsive website for the meditation cushion using Shopify.
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